Building a UK brand, brick by brick

Bricks are a staple of the construction sector. But they’re also an important differentiator for housebuilders, helping to give their properties a unique look. Smaller developers though, can sometimes struggle to get supplies from the big manufacturers – which is where a small, specialist brick maker like Kingscourt can build its UK market. With our help, of course.

Solid foundations

Kingscourt Brick is Ireland’s last remaining brickmaker, with a heritage stretching back over 100 years. It still makes bricks using the local Keuper Marl clay, making them some of the highest quality bricks around.

Crafted for today’s housebuilders

While Kingscourt is proud of the traditional skills and craftsmanship that go into every brick, it’s also one of the most efficient and environmentally-friendly producers in Europe, developing the bricks today’s customers want – as well as new products such as façade and cladding systems.

Building relationships

The key to Kingscourt’s success though, is its size. Where larger manufacturers can have a ‘take it or leave it’ attitude, especially with smaller housebuilders, Kingscourt views every customer as a partner – working with them to make sure they get exactly the right product and a level of service they won’t find anywhere else.


The campaign achieved everything the client set out to achieve, and more!

more webpage views –an extra 1,115 – during the campaign

The first two email campaigns attracted over 200 responses

additional leads duringthe campaign period, up 18.2%

Interactions across all channels up during the campaign